Moët Hennessy usa
How do you take an icon online?
Make innovation look effortless.
Over years of work with Moët Hennessy, we’ve helped bring their gifting strategy to life, both online and off. What began as a seasonally-published prestige print piece, “The Icons Book,” has evolved into today’s year-round gifting platform and print catalog. In partnership with our clients, we developed a new creative expression tailored to the user.
- Strategy & Positioning
- Creative Direction
- Digital Design
- Book Design
Designing for digital
Year Three. Our creative process began with a digital-first approach and a focus on year-round story telling. The concept was carried over into print through a thoughtful, elevated adaptation.
A blended approach
Year Two. After starting with the printed piece, we helped our clients take the print execution online.
Where we began
Year One. With a pure focus on print, we created an elegant, ultra-luxurious expression of the Moët Hennessy gifting proposition.