Holiday Inn

The reinvention of a global icon

A legacy brand reborn with elevated design, modern energy, and timeless purpose.

Holiday Inn sought a brand refresh that would appeal to the modern traveler without losing the loyalty of their current guests. We immersed ourselves in the brand through an intensive Discovery phase including global team interviews and a detailed competitive analysis, and used these insights to craft unique visual and verbal identities. The result, a brand that feels both familiar and new.

Services
  • Strategy & Positioning
  • Creative Direction
  • Brand Identity
  • Digital Design
  • Collateral Design
  • Content Production
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